No. None of this is ad management — no Google Ads, no Meta ads, no
ad budget passing through the studio. When people hear "digital marketing" they
usually picture exactly that, and it isn't what this is.
The difference is worth understanding, because it's the whole argument. Ads
rent attention: you pay, people arrive, and the moment you stop paying it
stops with it. A digital presence is what people find when they go looking for you
on their own — the website, the brand, the Google listing, the feed, the reviews.
That keeps working whether or not you're spending this month, and it compounds
instead of resetting.
If ads are genuinely what your business needs, I'll say so rather than sell you
something else. But ads pointed at a weak presence just cost more per customer —
people click, look, and leave. Fixing what they land on usually comes first.